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Innovation Twenty

Visual identity & posters視覺識別與海報

Pink Innovation Twenty poster with metallic forms and cast shadows
Metallic forms and cast shadows on pink粉紅底色上的金屬形體與投影

Innovation Twenty is an online cross-disciplinary workshop for twenty emerging designers. The identity needed to bring together several design disciplines within one coherent visual system while allowing each field to remain individually recognisable.

We developed a family of discipline-specific symbols: a paper plane for Communication Design, a needle for Fashion, the Double Diamond for Product Design, shifting viewpoints for Visual Design, and a house form for Architecture.

Rather than treating these as separate logos, the symbols share a common visual language and are translated into bold photographic compositions. The resulting system balances clarity with playfulness, giving each discipline a distinctive identity while maintaining the cohesion of the wider programme.

Innovation Twenty 是一個為二十位新銳設計師舉辦的線上跨領域工作坊。視覺識別需要把多個設計領域收進同一個系統,同時讓每個領域都能被單獨辨認。

我們為各領域設計了一組符號:紙飛機代表傳達設計、針代表服裝、雙鑽石模型代表產品設計、轉換的視角代表視覺設計,房屋的形體代表建築。

這些符號不是各自獨立的標誌,而是共用一套視覺語言,轉化為大膽的攝影構圖。整個系統在清晰與趣味之間取得平衡:每個領域各有個性,整體計畫依然一致。

A family of forms共用光影的符號家族

Symbols for different design disciplines are built from metallic forms and directional light. A shared photographic treatment brings the posters together, while colour, silhouette and the arrangement of shadows distinguish each composition.不同設計領域的符號,透過金屬形體與定向光線形成。共同的攝影方式讓海報成為一個系列,色彩、輪廓與影子的排列則保留各自的差異。

Red Innovation Twenty poster with diagonally arranged metallic forms
A diagonal arrangement of metallic forms on red紅色底面上斜向排列的金屬形體
Green Innovation Twenty poster with long shadows
Long shadows across the green poster綠色海報上拉長的影子
Orange Innovation Twenty poster with metallic forms
Metallic forms on the orange poster橘色海報上的金屬形體
Blue Innovation Twenty poster: metallic spheres and their cast shadows form a paper plane
A paper plane formed by metallic spheres and shadows on blue金屬球與投影在藍色底面上構成紙飛機