Innovation Twenty

Innovation Twenty is an online cross-disciplinary workshop for twenty emerging designers. The identity needed to bring together several design disciplines within one coherent visual system while allowing each field to remain individually recognisable.
We developed a family of discipline-specific symbols: a paper plane for Communication Design, a needle for Fashion, the Double Diamond for Product Design, shifting viewpoints for Visual Design, and a house form for Architecture.
Rather than treating these as separate logos, the symbols share a common visual language and are translated into bold photographic compositions. The resulting system balances clarity with playfulness, giving each discipline a distinctive identity while maintaining the cohesion of the wider programme.
Innovation Twenty 是一個為二十位新銳設計師舉辦的線上跨領域工作坊。視覺識別需要把多個設計領域收進同一個系統,同時讓每個領域都能被單獨辨認。
我們為各領域設計了一組符號:紙飛機代表傳達設計、針代表服裝、雙鑽石模型代表產品設計、轉換的視角代表視覺設計,房屋的形體代表建築。
這些符號不是各自獨立的標誌,而是共用一套視覺語言,轉化為大膽的攝影構圖。整個系統在清晰與趣味之間取得平衡:每個領域各有個性,整體計畫依然一致。
A family of forms共用光影的符號家族
Symbols for different design disciplines are built from metallic forms and directional light. A shared photographic treatment brings the posters together, while colour, silhouette and the arrangement of shadows distinguish each composition.不同設計領域的符號,透過金屬形體與定向光線形成。共同的攝影方式讓海報成為一個系列,色彩、輪廓與影子的排列則保留各自的差異。



